Now that you have a brand, how do you go about creating brand recognition? Simple – consistency is key. This sounds obvious, but you may be surprised how often artists fail at it. I can’t count the number of times I’ve been handed business cards that have the artist’s name, an unrelated website address and a random email address. It’s very confusing and confusion does not make you memorable. So, here are three simple steps to input consistency into your brand:
How do you present your work? How have you changed your art presentation through the years? If you appreciate or collect artwork, how does the presentation of the piece affect you?
We are very excited about our upcoming Meet and Greet event. We thought it would be fun to share the top 5 reasons you should join us.
Doing computer-generated art is a bit like being a genetic engineer and a gardener at the same time. The challenge is to surrender enough control in engineer mode so that lots of interesting species grow that I could never have predicted in advance, but then to be fairly ruthless in gardener mode about pulling the weeds, pruning scraggly branches, and keeping things in reasonably organized beds.
My Art Resources is excited to collaborate with Content Magazine to bring you a new monthly blog post Content – From the Archives. We will be looking back and featuring some of the best artist interviews and stories from past issues of Content Magazine. Girafa From Content Magazine Issue 5.0 Underground Written by Richard Vo Photography by Daniel […]
We would like to personally introduce you to our site My Art Resources. We hope you can join us to learn more about the site, our future plans and meet and network with fellow creatives.
In the last two installments, I’ve been making the case for why having a brand as an artist is important. Now that you’re on board comes the more difficult part – how does one create a brand anyway? I’m not talking about the name – usually your name, or whatever moniker you choose – but […]
To be honest, I never thought much about chalk art…until I was invited to do a piece for the Taste of Orleans festival at California’s Great America in July. I was surprised by how much fun I had trying this temporary, yet satisfying, art form for the first time.
Recently I was invited to a private behind the scenes networking and info event for artists and designers at the San Jose Museum of Quilts and Textiles. It was a really wonderful event that I thoroughly enjoyed. I think there are some really cool things that people may not know about this wonderful space so I thought I would share a few of them.
We are so excited to share that we have our first interview printed in Content Magazine. My Art Resources will be contributing new interviews and artist profiles for the print version of magazine.